ISSN: 0265-0487

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International Journal of Advertising Q1 Unclaimed

Taylor and Francis Ltd. United Kingdom

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International Journal of Advertising is a journal indexed in SJR in Marketing and Communication with an H index of 80. It has a price of 2840 €. It has an SJR impact factor of 2,581 and it has a best quartile of Q1. It has an SJR impact factor of 2,581.

Type: Journal

Type of Copyright:

Languages:

Open Access Policy:

Type of publications:

Publication frecuency: -

Categories: Communication (Q1) Marketing (Q1)

Price

2840 €

Inmediate OA

NPD

Embargoed OA

0 €

Non OA

Metrics

2,581

SJR Impact factor

80

H Index

88

Total Docs (Last Year)

204

Total Docs (3 years)

5829

Total Refs

1960

Total Cites (3 years)

181

Citable Docs (3 years)

8.55

Cites/Doc (2 years)

66.24

Ref/Doc

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Aims and Scope

Best articles by citations

Advertising to 'active' viewers

Editorial

Online shopper engagement in price negotiation: the roles of culture, involvement and eWOM

Managing a sponsored brand

Drivers of brand image improvement in sports-event sponsorship

Advertising visuals in global brands' local websites: a six-country comparison

Advertising Works 16

Mum, can I play on the internet?'

Eat, drink, and create content: a multi-method exploration of visual social media marketing content

Outcomes of advertiser-agency relationships

Editorial

#Me and brands: understanding brand-selfie posters on social media

SHOW MORE ARTICLES

Time heals many wounds -explaining the immediate and delayed effects of message sidedness

What would Google do? - Jeff Jarvis

Effects of violent television programmes on advertising effectiveness among young children

Impact of flow on recognition of and attitudes towards in-game brand placements

The Advertising Agency Selection Process

How Consumers React to Advertising

Again and again: exploring the influence of disclosure repetition on children's cognitive processing of product placement

Consumed: Rethinking Business in the Era of Mindful Spending

Client following revisited

Brand Confusion in Advertising

Celebrity vs. Influencer endorsements in advertising: the role of identification, credibility, and Product-Endorser fit

Social embeddedness of persuasion: effects of cognitive social structures on information credibility assessment and sharing in social media