ISSN: 0732-2399

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Marketing Science Q1 Unclaimed

INFORMS Institute for Operations Research and the Management Sciences United States

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Marketing Science is a journal indexed in SJR in Economics and Econometrics and Business and International Management with an H index of 127. It has an SJR impact factor of 5,938 and it has a best quartile of Q1. It is published in English. It has an SJR impact factor of 5,938.

Type: Journal

Type of Copyright:

Languages: English

Open Access Policy:

Type of publications:

Publication frecuency: -

Categories: Business and International Management (Q1) Economics and Econometrics (Q1) Marketing (Q1)

Price

- €

Inmediate OA

NPD

Embargoed OA

- €

Non OA

Metrics

5,938

SJR Impact factor

127

H Index

61

Total Docs (Last Year)

160

Total Docs (3 years)

2631

Total Refs

779

Total Cites (3 years)

153

Citable Docs (3 years)

4,14

Cites/Doc (2 years)

43,13

Ref/Doc

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Aims and Scope

Best articles by citations

Market Roll-Out and Retailer Adoption for New Brands

Delegating Pricing Decisions

Channel Coordination Mechanisms for Customer Satisfaction

Understanding High-Stakes Consumer Decisions: Mammography Adherence Following False-Alarm Test Results

The Reach and Persuasiveness of Viral Video Ads

Editorial: Journal Rankings: Save the Outlets for Your Research

Information Provision in a Vertically Differentiated Competitive Marketplace

The Spatial Representation of Market Information

Creating Win-Win Trade Promotions: Theory and Empirical Analysis of Scan-Back Trade Deals

Price Discrimination as an Adverse Signal: Why an Offer to Spread Payments May Hurt Demand

Consumer Sequential Search: Not Enough or Too Much?

Periodic Advertising Pulsing in a Competitive Market

SHOW MORE ARTICLES

Experimental Evidence for Agency Models of Salesforce Compensation

Endogeneity and Heterogeneity in a Probit Demand Model: Estimation Using Aggregate Data

Markets for Product Modification Information

Equilibrium Price Communication and Unadvertised Specials by Competing Supermarkets

Management Science in Marketing: Prehistory, Origin, and Early Years of the INFORMS Marketing College

Guest Area Editors and Ad Hoc Reviewers

The Mission of Marketing Science

Strategic Assortment Reduction by a Dominant Retailer

Indirect Network Externality Effects on Product Attributes

Customized Products: A Competitive Analysis

To Share or Not to Share: Demand Forecast Sharing in a Distribution Channel

Sustainable Pioneering Advantage? Profit Implications of Market Entry Order