verified SJR 0,825 · Q1 • database Scopus / SJR & Web of Science indexed

United Kingdom · The Advertising Research Fou...

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Journal of Advertising Research

Journal of Advertising Research is a journal indexed in SJR in Marketing and Communication with an H index of 102. It has a price of 2480 €. It has an SJR impact factor of 0,825 and it has a best quartile of Q1. It is published in English. It has an SJR impact factor of 0,825.

ISSN: 0021-8499

Publisher: The Advertising Research Foundation

Category: Marketing

Indexation: verifiedScopus / SJR verifiedWeb of Science

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schedule CountryOfPapers database fields

SJR Impact Factor trending_up

0,825 Q1

H-index 102

Acceptance rate pie_chart

25% Selective

Source Acceptance_Rate

Time to publication hourglass_top

NPD

Field NPD

Publication cost (APC) payments

2.480 € Subscription

Non-OA path 0 €

Metrics

Scimago and CountryOfPapers database fields

Scopus / SJR Web of Science

SJR Impact

0,825

H-index

102

Docs (year)

Docs 3y

Total refs

2066

Cites 3y

238

Citable 3y

Cites/Doc 2y

2.4

Ref/Doc

62.61

Immediate OA

2480 €

Embargoed OA

NPD

Non OA / Submission

0 €

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Best articles by citations

Attributes of Likeable Television Commercials in Asia

You Can Teach an Old Dog New Tricks: Strategies for Including Older Consumers When Selecting Media Vehicles

Editorial: What Do People Do with Advertising? The Critical Question

Editorial: Isolating Executional Factors

Does Doing Good Do Good?

Does Athletes' Performance Influence A Sponsor's Stock-Market Value?

Do Korean-Americans View Drug Advertisements Differently Than Non-Hispanic White Americans?

Consumer Reactions to Animal And Human Models in Print Ads

Concave or S-Shaped Sales Response to Advertising: Does It Really Matter?

Can Brand Users Really Remember Advertising More Than Nonusers? Testing an Empirical Generalization across Six Advertising Awareness Measures

Brain-Imaging Detection of Visual Scene Encoding in Long-term Memory for TV Commercials

Blink: The Power of Thinking without Thinking / Strangers to Ourselves: Discovering the Adaptive Unconscious

SHOW MORE ARTICLES

Big Data: Friend or Foe of Digital Advertising?

"Enculturated" Pleasure: A Study in Multicultural Engagement

Are You Reaching The Black-American Consumer?

Are You Mistaking Facts for Insights?

Agency-Generated Research of Consumer-Generated Content

Advertising Creativity Matters

Advertising and Promotion Leverage on Arts Sponsorship Effectiveness

A Model for Predicting Advertising Quality As a Key to Driving Sales Growth

A Model for Delivering Branding Value Through High-Impact Digital Advertising

A Framework for Advertising in the Digital Age

A Disaster Is Contagious: How a Brand in Crisis Affects Other Brands

"Omni-Channel" Retail Insights and The Consumer's Path-to-Purchase

FAQs

Journal of Advertising Research has an SJR of 0,825 (best quartile Q1) in the CountryOfPapers database.

Immediate OA APC is 2480 EUR. Non-OA / submission fee is 0 EUR.

The acceptance rate recorded for Journal of Advertising Research is 25%.

Journal of Advertising Research

Metrics

Name good journals. Call out predatory ones.

Researcher reviews

Best articles by citations

FAQs

What is the SJR of Journal of Advertising Research?

What is the APC / publication cost?

What is the acceptance rate?