Journal of Marketing Theory and Practice
Journal of Marketing Theory and Practice is a journal indexed in SJR in Marketing with an H index of 64. It has a price of 2395 €. It has an SJR impact factor of 1,645 and it has a best quartile of Q1. It has an SJR impact factor of 1,645.
Metrics
Scimago and CountryOfPapers database fields
SJR Impact
1,645
H-index
64
Docs (year)
69
Docs 3y
107
Total refs
6847
Cites 3y
845
Citable 3y
105
Cites/Doc 2y
8.08
Ref/Doc
99.23
Immediate OA
2395 €
Embargoed OA
NPD
Non OA / Submission
0 €
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Researcher reviews
Best articles by citations
An Empirical Investigation of the Link between Market Orientation and Business Performance in Nonprofit Service Providers
View moreVictim Intervention Marketing: An Application of Social Activist Marketing in Opposition to Human Trafficking
View moreConsumer Disposition Toward Satisfaction (Cds): Scale Development and Validation
View moreCompulsive Buying Behavior in College Students: The Mediating Role of Credit Card Misuse
View moreCo-Branding: The Effects of E-Tailer and Delivery Carrier Familiarity on Price and E-Tailer Perceptions
View moreBuilding Service Brands via Social Identity: Lessons from the Sports Marketplace
View moreBreaking Open the Consumer Behavior Black Box: Sem and Retail Atmospheric Manipulations
View moreAssessing the Longitudinal Robustness of Spectators' Perceptions of the Functions of Sport: Implications for Sport Marketers
View moreAre Innovators Influenced by Endorser Expertise in an Advertisement When Evaluating a High Technology Product?
View moreApplying the Environmental Propensity Framework: A Segmented Approach to Hybrid Electric Vehicle Marketing Strategies
View moreAn Examination of the Antecedents of the Consumer Make-Or-Buy Decision
View moreAn Examination of Classical Conditioning Principles in an Ecologically Valid Advertising Context
View moreAn Empirical Study of Declining Lead Times: Potential Ramifications on the Performance of Early Market Entrants
View moreA Comparison and Expansion of the Bases Used for Evaluating Salespeople's Performance
View moreAn Application of the Investment Model to Buyer-Seller Relationships: A Dyadic Perspective
View moreAlternative Modes of Measuring Store Image: An Empirical Assessment of Structured versus Unstructured Measures
View moreAligning Supply Chain Relational Strategy with the Market Environment: Implications for Operational Performance
View moreAdvertising Signaling Effects for New Brands: The Moderating Role of Perceived Brand Differences
View moreAD HOC Reviewers Journal of Marketing Theory and Practice 2002-2005
View moreAD HOC Reviewers Journal of Marketing Theory and Practice 2002-2005
View moreAbstracting Empirical Generalizations from Private Label Brand Research
View moreA Short Note on Poker, Publishing, & Working like Mad Not to Perish: An Entrepreneurial Perspective of the Journal of Marketing Theory and Practice
View moreA Framework for Understanding New Product Alliance Success
View moreA Cultural Constructivist Analysis of the Internet's Role in the International Approximation of Markets
View more